FeaturedWhat Baby Yoda Can Teach You About Your Data

This blog post is not just an excuse to look at Baby Yoda GIFs during work hours. Well, mostly. But...
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FeaturedHow I Learned to Stop Worrying and Love My Data Warehouse

As a recovering fundraising consultant, I used to spend about 90% of my day thinking about communication. How we were going to talk to our clients. How they were going...
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FeaturedONE Campaign – Case Study

Read about ONE Campaign's case study - they communicate with supporters using an ever-increasing number of channels and were seeking a better way to pass information between the systems to...
Ashley Hansen
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Frakture’s New Reporting, Part 3: Chart the Way Forward

NOTE: Check out our previous posts for details on Frakture’s basic Top Line Analysis reports, or our more advanced Modern Organizing reports. The beauty of data is that it’s not just about yesterday or today – it’s about tomorrow. Properly…

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Frakture’s New Reporting, Part 2: Dig Into the Details

NOTE: If you want to learn about the basics of Frakture Top Line Analysis reports, and how they can save you and your team hours, check out our previous post. You’re a kickass digital strategist. You’ve got a solid, productive…

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Target Acquired: What Acquisition Can Do For You (and How Frakture Can Help)

Growing your email list through acquisition and partnerships is as controversial as peanut butter and bacon. Regardless of any personal uncertainty, though, acquisition is a major part of the organizing and communications world. For those that choose to indulge, there’s…

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Frakture’s New Reporting, Part 1: Skip the Busywork

What if I told you… that Frakture could save you hours a day? As you and your team work to get 2021 off to a strong start, the last thing you want to be doing is spending time every morning…

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Source Coding, Attribution, Last Click, and Origin

One of the most important tactics for multi-channel organizing is Source Coding.  Source coding, sometimes called tag management (thanks, Google...
Chris Lundberg

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