Frakture – Do more with robots

Meet Your New Marketing Operations Team

Deploy a modern data infrastructure for automation, warehousing, and reporting.

Standardize and automate the tedious manual labor you do for your organization or all your clients. Focus on the true game-changing campaigns — not the daily mechanics.

Find solutions for all your data needs

Some of Frakture's solutions include:

Consolidated Reporting

Get access to real-time accurate reporting across all your channels in one place.

Multi-Channel Attribution & Targeting

Take control of all of your attribution from all channels so you can target more accurately.

Source Code Generator

Don't waste time manually creating attribution source codes for your campaigns. Get access to a comprehensive automated source code generator for your organization.

Cross-Organizational ETL

All of your data in one place from your entire organization.

Best of Breed

Test and deploy all the best tools on the market to suit your individual organizational needs.

Data Cleaning & Deduplication

Let us help deduplicate, scrub, and otherwise get your critical data into a better place.
(Enterprise only)

Introducing Frakture for Enterprise

Choose the Frakture Enterprise package to gain these additional services and more - dive even deeper into your data

Up to 20 Communications, Social, and Payment Bots

Coordinate even more of your social and payment processor data. Great for organizations with extensive Facebook/Twitter/Instagram presence.

Direct SQL Access

Give your geeks what they need -- direct SQL access! Pull reports, create custom views, plug in data analytics and modeling tools like Jupyter notebooks -- directly against cleaned, updated, and standardized data tables.

3rd Party Reporting Suites

Connect in Tableau, Google Data Studio, Power BI, and other reporting suites directly to well structured tables and views with data from all your communication channels. We live in a hybrid world, and we love hybrid reporting tools.

Direct Mail Reporting

Have an extensive direct mail program? Incorporate response data from mail vendors side-by-side with digital data -- converting offline members to online

24/7 Support

Chat with us about strategies, marketing best practices, requests for enhancements, or Dungeons and Dragons -- just keep it interesting

Google Sheets Integration

Change source codes, add messaging metadata, interact with your data using familiar and easy to use spreadsheets .... right alongside our friendly Bots

So many bots, so little time

Our bots work around the clock to ensure all your data is put moved, saved and extracted whenever you need it.

2000

Bots Daily

30000

Jobs Run Daily

100M

Records Daily

Attribution Made Easy

Source Code Generator

Attribution has never been easier with Frakture's new Source Code Generator. Generate a code right from your browser to capture all the attribution fields you need for the most accurate reporting of all your campaign efforts, and all staff can use the same source coding structure. Available in our Enterprise package.

Up to 17 Fields Available

Detailed

With up to 17 fields available, you will be able to customize your source code to include all of the attribution elements you require.

Google Chrome Extension

One-Click

Generate your source code with one-click, directly within your web browser with our new Google Chrome Extension.

Conditional Fields

Customize

Customize your source code even further with conditional fields. Include additional code only when you need to, for even the most complex campaigns.

Unique Shortcode

Identifier

Our generator comes complete with a unique shortcode identifier, so you don't have to remember a long string of code each time you generate one.

Real-Time Reporting

Console

Now you will have a real-time view into all the activity Frakture’s Bots are doing on your behalf via Console.
Console gives you the ability to drill down and see exactly how; where and when your data is moving.
You can see the data flows at a macro level via the map.
Green lines mean that everything is good to go. Red indicates that there is an error report. Grey lines show inactive processes.
But this is more than just the big picture. Console gives you the ability to drill down and see exactly how; where and when your data is moving.
You’ll be able to pinpoint the last successful (or in the unlikely event - unsuccessful) data job along with how many records were transferred and their status.

Request a Demo

Case Studies

Read our case studies where Frakture has changed how they run their organization.

What Our Clients Are Saying

Don't just take our word for it - hear what our clients have to say about Frakture.

``Working with Frakture gives our strategists the ability to make data-driven decisions, and frees up our tech team to innovate new tools to target the best audience.``

Jake Lipsett Partner

``Frakture is a trusted partner for PBS to solve complex data sharing and integration challenges. They help us connect to donor management and data processing systems many of our member stations use today. Our work together has helped to transform the way we approach system financial sustainability through streamlined technology solutions in partnership with our member stations.``

Chas Offutt Senior Director | Development Services, Digital

``I now get to dive deeper into our data, rather than spending eight hours every week downloading and manipulating our data.``

Andrew Walker Productiohn Assistant