Frakture deploys digital robots (Bots) to automate your communications and fundraising infrastructure -- including data warehousing, targeting, cleaning, and cross-channel reporting.
We fill the ever-growing gap between the technology platforms you are using, and those you should be. Frakture multiplies your staff, giving you an effective team well beyond the number of humans you have.
We've built hundreds of Bots, and deployed thousands of them, to coordinate data living in disparate platforms — social media, CRM, mobile, online ads, email, direct mail, telemarketing, etc.
We manipulate the information in a database called a Warehouse: a platform-agnostic central point of reference for your data. Some industries are familiar with warehousing … and for those we often manage the extract and loading of data. Other clients need it all — which means they don't have to unlearn bad habits :)
All this saves your team time -- but more importantly it frees their brains to do amazing things. And it eases the adoption of new communications platforms and strategies -- to stay relevant as new technology emerges and grows.
Bots and humans working together can do more than humans alone.
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