Dawn Washelesky – Frakture

Missed it? Watch how to get a data-informed strategy.

On April 23, 2015, the Frakture team presented a highly informative webinar on The Path to Having a Data Informed...

Webinar – Are you “Data-Informed”?

Join us Thursday, April 23rd @ 2pm EST for a webinar. REGISTER NOW Data and Analytics are all the rage these days and the appeal to use data to inform comms strategy...

Posted by Dawn Washelesky

26 March 2015

How to Be the Ultimate Source Code Fan

By Kathy Powers In our recent webinar, ‘Focus on Message; Not Machinery: 7 Tips for Working Smarter with Data’, Frakture’s Chief of Client Development, Michael Cervino, offered a tip of...

Posted by Dawn Washelesky

27 January 2015

Being an ‘Analyst’ is So Passé

By Kathy Powers Did you see our Data Analyst Looking for Work… post? The one with the ‘sexiest job of the...

Posted by Dawn Washelesky

4 December 2014

The Others – A not-so-scary story of unknown revenue

By Kathy Powers Some organizations are diligent about setting up funnels and source coding systems and compiling multiple reports to provide insights into ‘The Other’ revenue that comes in. Most organizations just see that a (smaller) percentage of their revenue…

Posted by Dawn Washelesky

28 October 2014